

is a Yoruba term for story.
Our founder, Dr. Monique O. Ositelu, comes from a rich Nigerian lineage of storytellers - where she applies the art of storytelling to data.


WHO WE ARE

is an innovative data-consulting firm that uses data
analytics to enhance non-profits' and educational institutions' targeted outcomes by curating meaningful and actionable strategies.
WHAT WE DO
We help clients tell their stories with data by assessing existing programs, practices and interventions using the highest research standards. We empower our clients to leverage their data (big or small), to turn detailed data analysis into useful strategic insights.
OUR APPROACH
We use a client-focused, collaborative approach to help our clients harness the benefits of data through data storytelling with immediate and applicable solutions.

Our Services
Data Analysis
Includes but not limited to:
program evaluation, survey development, predictive analysis and snapshot analysis of current organizational outcomes.
Data Storytelling Masterclass
We provide interactive and engaging masterclasses and 5-month coaching programs to unlock participants' data storytelling skills.
Keynote Talks
Our signature talks:
~Intersectionality of race, equity and higher education policy.
~Intersectionality of race, academics and college sports.


Our Clients are Our Partners!
We believe in collaborative and creative energy so much that we refer to our clients as Partners! It is through this partnership that we are able to effectively consult and advise you with strategic insight embedded in data.
We are not your typical data consulting firm. We are personable, collaborative and transparent. We give our clients the ITÀN experience with special attention to details pertaining to your organization that translates your story perfectly with data!

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Our Reach of Clientele Within Two Years
(Consulting & Data Storytelling Masterclasses)
Since 2020 (within our first two years)
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We have coached over 150 professionals on data storytelling techniques.
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Consulted with 15 organizations including non-profits, higher education institutions and government agencies.
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Our services extend across various industries: p-16 education, workforce development and mental health.



TESTIMONIALS
"As a non-profit leader, I appreciate the time, collaborative thinking, and clear communication provided by Dr. Ositelu during this process. She was more concerned about telling the story we wanted to tell rather than trying to shape one for us. At a time when non-profits are being pushed to provide more and more data, ITÀN is a company that came right on time. Worth every penny!"
— Ruth S.